<http://arstechnica.com/gadgets/2016/12/androids-market-share-grows-because-it-can-fit-any-niche-big-or-small/> How Android began: Android started out as an advanced platform for digital cameras with network connections. When Android, Inc. founders Andy Rubin and Matias Duarte realized that the camera market was too small to carry a whole new business structure, the company ported its software over to the more promising smartphone sector. Not so convinced about this: These days, you can modify and build almost all of Android from freely available code, but the remaining Google-specific bits are almost compulsory in order to provide a high-quality user experience. considering that there are hundreds of millions of Android users in China who have probably never heard of Google. And for those hankering after more, shall we say, venerable form factors: Pining for a physical keyboard? There are still Android models with that feature. ... Looking for a flip-phone with smartphone features? Lesser-known device makers like Freetel can hook you up. Samsung took that idea one step further with the W2016 flip-phone, which comes with separate screens on the inside and the outside of the fold, along with a physical T9 keypad. etc etc.